Data Protection Policy

Privacy Policy — Your personal information is fully protected and confidential at 77up

This Policy explains in detail how your data is collected, stored, and protected at 77up. We believe transparency is the best form of security.

Last Updated: January 2026

How We Protect Your Information

77up's data protection measures meet international standards. Security is enforced at every level.

256-bit SSL Encryption

Every transaction and data transfer is protected by industry-standard SSL encryption. No third party can access your information under any circumstances.

Secure Data Storage

Your personal data is stored on secure servers. Firewalls and multi-layer security measures are in place to prevent unauthorized access.

KYC & Identity Protection

Identity documents collected during the KYC process are not shared with third parties. They may only be disclosed to the relevant authorities when required by law.

Sale of Data Prohibited

77up never sells or rents your personal information to third parties for marketing purposes. This is an absolute and non-negotiable policy.

Your Control

You may request to update, correct, or delete your information at any time. Your rights over your own data are paramount.

Cookie Transparency

We are fully transparent about which cookies we use and why. You have the option to reject all non-essential cookies.


01Scope & Applicability

77up (https://77up.ng) has created this Privacy Policy to protect your personal information and to ensure full transparency in how we manage your data. This Policy applies to all users of the 77up platform — whether you are a registered member or simply browsing the website.

By accessing or using the 77up platform, you are considered to have accepted this Privacy Policy. If you do not agree with this Policy, please refrain from using the platform.

This Privacy Policy is part of 77up's Terms and Conditionsmust be read together with. Both documents together govern the legal relationship between you and us.

02What Information We Collect

77up collects different types of information depending on the situation. A category-by-category breakdown is provided below:

Registration and Identity Information:

  • Full name, date of birth, and gender.
  • Email address and mobile number.
  • Username and password (stored in hashed form).
  • Residential address and country.

KYC (Know Your Customer) information:

  • Copy of national ID card, passport, or driving license.
  • Proof of address (utility bill, etc.).
  • Proof of payment method ownership.

Financial transaction information:

  • Deposit and withdrawal history.
  • Details of the payment method used (full card numbers are not stored).
  • Transaction amount, date, and status.

Usage Data:

  • Gaming activity and history.
  • How long and when you have been logged in to the platform.
  • Preferred games and betting patterns.

Technical Information:

  • IP address and device type.
  • Browser type and operating system.
  • Cookie and session data.

Full payment card numbers, CVV codes, and PINs are never stored on 77up servers. The payment gateway communicates directly with your bank or mobile banking service.

Data Types and Purposes — Summary

Data Type Purpose of Collection Retention Period
Identity Information Account Verification & KYC Account closure + 5 years
Financial Transactions Payment Processing and AML 7 years (legal obligation)
Gaming History Service Improvement and Support For the duration the account remains active
Technical Logs Security and Bug Fixes 90 days
Cookie Data Experience Improvement Session or 1 year

03How We Use Your Information

77up uses the information collected for the following purposes:

  • Service Delivery: Account management, deposit and withdrawal processing, and game access.
  • Identity Verification: KYC compliance and age verification.
  • Security: Preventing fraud, money laundering, and cyberattacks.
  • Customer Service: Resolving your questions and complaints.
  • Personalized Experience: Suggesting games and offers tailored to your preferences.
  • Legal obligations: Meeting regulatory and compliance requirements.
  • Contact: Notifying you of important updates, bonus offers, and changes to our services.

You can opt out of promotional emails at any time through your account settings.

04Data Sharing and Disclosure

77up does not sell, rent, or trade your personal information. However, limited data sharing may occur in the following circumstances:

  • Service Partners: Payment processors, KYC providers, and technology partners — only the data each party needs to perform their specific function.
  • Law enforcement agencies: In response to a court order or valid legal request.
  • Regulatory Authority: To comply with licensing requirements.
  • Business Transfers: In the event of a merger or acquisition, users will be notified in advance.

When sharing data with third parties, 77up ensures they uphold the same privacy and protection standards we do.

05Security Measures

77up uses industry-leading security technology to protect your information:

  • SSL/TLS Encryption: All data transmissions are secured with 256-bit encryption.
  • Two-Factor Authentication (2FA): An added layer of security for account logins.
  • Firewall and DDoS Protection: Server-level protection against cyber attacks.
  • Regular Security Audits: Regular system audits conducted by independent third-party experts.
  • Data Backup: Encrypted backups eliminate the risk of data loss.
  • Staff Training: All our staff are trained in data protection policies.

If you notice any unusual activity on your account, contact 77up Support immediately. We will investigate without delay.

06Cookie Policy

77up uses several types of cookies on its website. Cookies are small text files stored in your browser.

  • Essential cookies: Essential for login sessions and security. These cannot be disabled.
  • Performance Cookies: Measures and reports on website speed and performance.
  • Functionality Cookies: Remembers your language and preferences.
  • Analytics Cookies: To analyze user behavior and improve the overall experience.

You can manage or delete cookies through your browser settings. However, disabling essential cookies may cause some features to stop working properly.

07Your Data Rights

You have the following rights over your personal information:

👁️
Right of Access

You may request to know what information 77up holds about you.

✏️
Right to Rectification

You may request corrections to any inaccurate or outdated information.

🗑️
Right to Erasure

You may request deletion of your data under certain circumstances.

🚫
Right to Object to Processing

You may object to the processing of your data for specific purposes.

📦
Right to Portability

You may request a copy of your data in a machine-readable format.

⏸️
Right to Restriction

You may request that data processing be restricted in certain circumstances.

To exercise these rights, contact us via support chat or email. We typically respond within 30 days.

08Data Retention Period

77up does not retain your data beyond what is necessary. However, certain information must be kept for a defined period to meet legal requirements.

  • Data for active accounts is retained until the account is closed.
  • Financial transaction records are retained for up to 7 years in accordance with anti-money laundering laws.
  • Compliance-related information is retained in accordance with regulatory requirements.
  • Once the retention period expires, your data is securely deleted.

09Protection of Minors

77up strictly prohibits anyone under 18 from using the platform. We do not collect or use data from minors under any circumstances.

If we become aware that a minor has created an account, that account will be closed immediately and all associated data will be deleted.

If you believe a minor you know is using 77up, please notify our support team immediately.

10International Data Transfers

As an international platform, 77up may process or store your data on servers located in different countries. In such cases, we ensure:

  • All transfers are completed through encrypted channels.
  • The destination country maintains adequate data protection standards.
  • Data protection agreements are in place with all third-party partners.

11Privacy Policy Updates

77up may update this Privacy Policy from time to time. For significant changes, you will be notified by email or via a platform notification at least 30 days in advance.

Continued use of the platform after any changes have been made will be considered acceptance of the updated policy. We recommend reviewing this page regularly.

12Contact — For Privacy-Related Inquiries

For any questions, concerns, or data access requests regarding our Privacy Policy, please contact us:

  • Live Chat: Available 24/7.
  • Email: [email protected] (responses are typically provided within 30 days).

For more information, visit our Terms and Conditions and Responsible Gaming View Page.

SSL Secured GDPR Compliant Your Data Is Never Sold KYC Encrypted Regular Audits

Your data is safe at 77up — join with confidence

You've read our Privacy Policy — now open an account at 77up with confidence and enjoy safe gaming.

SSL Secured No Data Sales Licensed 24/7 Support
বাংলা